You’re still here?! I must be doing my job. Here are a few more things I’ve worked on that I’m proud of.
Focusing on the tagline “It Takes Everyone”, my team wanted to find a thematic to make our start of season spot.
Using only in-house and owned footage, we found that the piping on our sweaters, in the colors red, white, and blue, of course, actually helped us tell our narrative. The piping works together to create our iconic, almost 100-year-old story — a story of tradition, legacy, and respect. What better way to say “It Takes Everyone” then by giving a nod to our history and the symbol of this franchise.
I helped write this script and was heavily involved in editing and pulling of footage (I wear many hats!).
Copywriter 🤝Comedian
Working with Mike was a dream because no idea was too big, small, silly, or serious.
It was hard for Mike to give his elevator pitch for the show he was starring in — it was far too complex and complicated to hold someone’s attention. What’s the best way around that? Simple: the elevator door is closing, sorry!
Role: Copy (and elevator door tester)
Little Shop of Horrors was a theater-kid Kelly’s pride and joy as a creative.
Our client had asked if we were able to tailor our copy for each individual Playbill print ad. The question was unheard of, but when we found out it was possible… the rest was history.
Above you’ll see my copy published for Six, The Music Man, and Into The Woods Playbills.